A think think-and-do studio

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We study how societal shifts impact the way people live and work, then turn those insights into campaigns that get people what they need.

Research

We conduct quantitative and qualitative studies that reveal what people think, feel and need.

Insights

We deliver reports that surface key findings and bring together industry experts to offer fresh perspectives.

Campaigns

We lead research-backed campaigns that meet the moment, putting your brand in the right place at the right time.

¡Feliz cumpleaños!

American Express

Audience Insights

Audience Insights

Branding

Campaigns

Consulting

Content

Market Research

Market Research

Marketing

Strategy

Thank you for the truly remarkable work you did on our inaugural annual report. It is absolutely beautiful, while also honest, aspirational and authentic to who we are at Shipt.

Courtney Richardson, Chief People and Community Officer

Only love and gratitude to the Tote + Pears team. It's been an amazing journey working together, really understanding our brand and our needs to include more women in tech. Focusing on a powerful message and inspiring insights about the industry and women's needs in the industry, you helped us build an amazing brand awareness campaign.

Agustina Gimenez, Senior Global Marketing Manager

We are exceedingly satisfied with the result of your work, which has led us to this point - our long-time coming rebrand - and we cannot thank you enough for your professionalism, leadership and care for our team, the organization, and our mission. You really bring out the best in us!

Adriana Gascoigne, Founder & CEO, Girls in Tech

After incorporating the team’s content and experiential elements into our marketing efforts our customer engagement doubled. We had never considered connecting with our customers in such a meaningful and integrated way.

Taylor Piazza, Marketing Manager at College Nannies, Sitters + Tutors

What matters

#MeToo

With companies providing alcohol and celebrating team wins at happy hours, college rape survivors frequently find themselves hiding in plain sight. On this episode, Amber talks with Mary P. Koss, Ph.D., about the impact sexual assault and harassment have on women and what this perspective can offer business leaders, campaigns and policy-makers as we head back to school and work.

October 24, 2021

Afro Latina

In the U.S., many people do not recognize the diverse and varied experiences of Latinx women — from stereotypes, colorism and a blended American identity to the cultural traditions and unique indigenous/diasporic histories each Latinx woman navigates. On this episode, Amber sits down with journalist and founder of the popular site, Ain't I Latina?, Janel Martinez, to talk about how the layers of heritage and culture shape Latinx women's identities.

October 21, 2021

Aging Parents

When it comes to caring for aging parents, women — daughters, especially — are twice as likely as men to take on the responsibility (both physically/emotionally and financially). In this episode, Amber sits down with the Executive Director of Family Caregiver Alliance, Kathleen Kelly, to talk about the role and life of a female caregiver.

October 12, 2021